Amazon Prime Gets Another Free Perk: Kindle Owners’ Lending Library

In addition to free two-day shipping and unlimited instant streaming, Amazon Prime members that own Kindle devices now have access to the Kindle Owners’ Lending Library. It allows you to borrow one book a month for free. There are over 5,000 titles to choose from and no due dates. Along with Kindle format books being available from 11,000 public libraries, the Kindle family of products is setting itself up for quite a market presence.

Usually Kindle features are available to almost anybody because of the Kindle desktop applications and apps for Android and iOS. This, however, is the Kindle Owners’ Lending Library - showing Amazon’s desire for you to buy a Kindle, Kindle Touch, or Kindle Fire to further expand their platform.

Titles in the Kindle Owners’ Lending Library come from a range of publishers under a variety of terms. For the vast majority of titles, Amazon has reached agreement with publishers to include titles for a fixed fee. In some cases, Amazon is purchasing a title each time it is borrowed by a reader under standard wholesale terms as a no-risk trial to demonstrate to publishers the incremental growth and revenue opportunity that this new service presents.

While you might not pay Amazon Prime’s $79 for just unlimited 2-day shipping or $79 for unlimited instant streaming or $79 for borrowing 12 books a year, getting all three services for $79/year is becoming quite a value. You can find the details on under Kindle Owners’ Lending Library. You can also browse the KOLL directly from your Kindle:

Categories : Featured, Hardware
Posted by Jason Hamilton | November 3, 2011  |  No Comment

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